Vendors
Reading your analytics
Views, conversion, revenue and what to do about them.
The numbers
- Views — how many people opened your listing.
- Saves — how many added it to favourites; a strong intent signal.
- Conversion — bookings divided by views.
- Revenue — net of fees, by listing and by period.
Diagnosing
- Plenty of views, few bookings: price, photos or availability. Check that your calendar shows a near-term date.
- Few views: title, category fit or ranking. Consider a boost or a finder recommendation.
- Bookings but poor reviews: delivery, not marketing.
Exports
Every table exports to CSV, and Experiences and Events add PDF summaries.
#analytics
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